Once you hang up your cleats for the final time, finding your next venture can be overwhelming. Professional athletes take on many different careers after retiring from the game. Some start businesses, some commentate games, others focus on their families. There are so many options after a professional athlete retires, but it’s all about what works best for the individual.
After retiring, it’s time to ask what you are passionate about, what you can see yourself doing, and how you can use your skills in a new and exciting way. It’s different for every individual; some have a clear vision while others need a little help finding their calling.
Life outside of the game can mirror the game in a lot of ways: it requires a lot of passion, hard work, and the right team by your side (just like on the field).
Here at LW Branding, we want to be that team that helps you on your new adventure. Now that you’re retired from the field or court, we want to help you find your next passion. And we have done it for others.
Recently, our team partnered with a retired NFL player and future Hall of Famer to begin one of his many post-football projects: hosting a podcast.
The details are currently confidential, but we’ll do our best at letting you in on as much as we can as things develop.
It seems like podcasts are everywhere lately. Everyone wants one and so many people are trying to develop them. But, just because everyone has one, doesn’t mean that every podcast is professional or that they’re easy to create. This is one of the biggest misconceptions. When working on this project to develop a podcast, we wanted to make sure that it was the highest quality and content to ensure its success. It all starts at the very beginning defining that brand and developing the story.
To make a successful podcast, you need engaging content, a streamlined topic, proper equipment, and a lot of support. You have to decide whether it’s going to be audio only or if you want it to have a visual presence as well. Where will the content be hosted? How will you get sponsors?
Podcasts are a great post-professional sports career move because they are a way for athletes to talk about what they are passionate about -- you can create a platform that allows you to talk about anything that interests you without having the strict guidelines that come along with working for a major network. Sports fans love to get their favorite players’ perspectives on the game and the world, so a podcast is a great opportunity to stay connected.
Life after the game can be daunting, but there are so many great opportunities out there for you (a podcast being one of them). If you’re looking for a new track after the game, let’s talk! We can’t wait to help you find your next challenge.